I think this mascara was discontinuead awhile ago. Like years. I'm pretty sure I bought it in 2014. I never opened it. It just kind of sat in the back of my makeup drawer. I bought it because I had the trial mascara- and I loved it. I was ordering from the Urban Decay site and I wanted to try something other than their eyeshadows. I wanted to see what else the brand had to offer. So I bought some lipsticks and this mascara-since I thought I loved it, I figured I couldn't go wrong with the full size.
Urban Decay claims:
I was surprised when I had the mini and ended up liking it so much. It's one of those curved plastic bristled brushes and I prefer natural bristles. The old school wands are forever my favorite. But this mascara just gave me so much length and volume- although it was a bit clumpy- I could overlook it because it was giving me the results I was after. Well, the mini version was.
The wand is curved. I'm not sure it actually helps apply though, again, I prefer a natural bristle, especially if it's curved.
Fast forward a couple years and I'm not sure if this is different from the min version- but I don't like it anywhere near as much. The formula is a bit to wet. The brush isn't the best to work with. And I feel it's just a bit to clumpy. Also I don't feel I can really get into the roots of my lashes like I can with some other wands. And making sure you get to the roots of your lashes is where good lashes start.
On the plus side, it keeps my lashes curled- I don't generally have a problem, but some mascaras do make my lashes drop by the end of the day. This doesn't. It's also a nice dark black color. And it wears most of the day looking like it did when I applied. Almost forgot to mention, it's not great on bottom lashes. It just doesn't look very good on them and not the easiest to apply either.
As for removal- I find it a little more difficult to get off than usual. I usually have to wash it off twice or I'll find some leftover mascara remnants.
Almost forgot to talk packaging- it's cute. Urban Decay always has fun packaging. But after a couple months use I find the packaging is peeling off. Not exactly what I expect for a $20 mascara.
Overall, just a bit too clumpy and I really would prefer a natural brush. But the mini size was great- I really did love that. The regular size just doesn't work for me was well as I thought it would.
For the price, there are much better priced options in the drugstore that will get the job done well. But I guess that's why they discontinued it.